Client

Phantom Design

Category

Branding

Site Design

Development

Black heart shape forming the letter M followed by 'ahal' and a small 'TM' symbol on a white background, spelling 'Mahal'.

Mahal

Built on pride and cultural expression, Mahal is a Filipino American lifestyle brand bringing culture to life through apparel, accessories, and stickers. Phantom Design developed the brand identity, designed an immersive site, and built a seamless digital experience that reflects the energy and purpose behind the brand.

Mahal brand packaging elements: a red hang tag, two white and red message cards, and a sheet of 'No Sayang, No Waste' sticke…
Mahal website homepage featuring new Filipino-American apparel: a 'Kain Tayo' sweatshirt, a snack box t-shirt, and featured…
Smiling young man and woman in navy blue Mahal 'Tabo' shirts, one a sweatshirt, one a tee, against a light background.
Three Instagram posts from Mahal brand: Black Friday sale with a shopping cart of snacks, a 'Dried Mangoes' t-shirt, and a H…

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